An Agribusiness Expect for B&B Consult, Mr. Steven Gati has challenged farmers in the country to engage in intensive research in their farming activities before commencing their productions across every corner of the agriculture value chain to minimize the risks involved in the agriculture sector to maximize profit among themselves.
Mr. Steven Gati in an interview with Captain Adabugar on the Rite Morning Ride said agriculture has taken a new trend where technology has changed the face of the sector through various approaches.
“Agriculture has taken a new course where technology has changed the face of the sector through e-marketing, agriculture modernization through the use of simple and complex tools and equipment to enhance the development of the agricultural sector to aid the production of farmers,” he noted.
The Agribusiness expert thus urged farmers to embrace this new transformation in the sector to boost production to enhance economic change for themselves as individuals and the country at large.
He also called on farmers to take advantage of the e-marketing medium of marketing to increase their sale of farm produce to minimize loses.
According to Mr. Gati, there is the need for the farmers to conduct proper research to know what consumers really want to encourage farmers to excel in the sector since consumers play a vital role in the sector.
He was confident that the research if well conducted by the farmers will reduce the risk of post-harvest losses and also guide farmers into practicing proper farming activities to benefit from all farming activities including both the dry or rainy season.
“Farming is now business and the farmers must treat it as such to ensure that they maximize their profits and desist from just cultivating on a small scale to feed themselves and their families. They must instead expand their scope to cultivate more to enrich themselves because farmers are the happiest people globally,” he added.
By: Austin Ofori Addo/ritefmonline.org/austinofori.addo@gmail.com
